Brand and Marketing

We elevate UBC’s profile and reputation with both local and global audiences.

Working with internal and external partners, we communicate UBC’s brand and ensure the consistency of UBC’s brand story. This results in a greater understanding of how UBC is helping to shape a better world.


How do we support UBC?

We promote and manage UBC’s brand and help the university with design and digital communication services.

Our team manages the UBC.ca website and enterprise-wide digital channels, cultivating UBC’s online community and amplifying institutional messages. With our Beyond content-marketing website, we create and promote content that highlights how people at UBC are changing the world.

We provide guidance and resources on design, visual identity, photography, writing and more. Our digital communications experts also build websites and keep the engines running.

While our team is based at UBC Vancouver, we work closely with our colleagues in the University Relations team at UBC Okanagan to ensure activity is coordinated across both campuses.

For more information, email us at https://brand.ubc.ca/support/contact-us/.

Three dimensional metallic 'UBC' sign set amongst a dense array of buildings

Brand and Marketing team members

John Lo
Senior Director, Brand and Marketing
john.lo@ubc.ca

Adrian Liem
Manager, Digital Communications
adrian.liem@ubc.ca

Caitlin Campbell
Senior Strategist, Digital Marketing
caitlin.campbell@ubc.ca

Carolyn Ali
Senior Content Strategist and Writer
carolyn.ali@ubc.ca

Cindy Connor
Manager, Content Marketing
cindy.connor@ubc.ca

Flynn O’Connor
Web Developer
flynn.oconnor@ubc.ca

Jamil Rhajiak
Interim Manager, Brand Communications
jamil.rhajiak@ubc.ca

Jessica Wooding
Project Specialist, Brand Communications
jessica.wooding@ubc.ca

Mark Pilon
Graphic Designer – Web and Motion
mark.pilon@ubc.ca

Matt Warburton
Manager, Design
matt.warburton@ubc.ca

Michael Kam
Senior Web Developer
michael.kam@ubc.ca

Paul Joseph
University Photographer
paul.h.joseph@ubc.ca

Rey Do
Digital Content Design Specialist
rey.do@ubc.ca

Trudy Leung
Brand and Marketing Associate
trudy.leung@ubc.ca

Yan Li
Digital Communications Specialist
yan.li@ubc.ca

Yuka Sasagawa
Communication Designer
yuka.sasagawa@ubc.ca

Arshea Popley
Digital Marketing Assistant
arshea.popley@ubc.ca

Britney Kam
Work Learn Video Production Assistant

Si Ming Zheng
Work Learn Photography Assistant
siming.zheng@ubc.ca

Benji
Dev Dog

Piper
Designer Dog



Other teams